Until Next Year: Reflecting on AmericanaFest 2026

by Sofi Scicchitano

Woo! What a week AmericanaFest 2026 has been! Saturday, September 19, was the last day of this exciting and busy week, ending the festivities with a bang at Gray Matters Studio for the final Olivia Management AmericanaFest 2026 Showcase.

Olivia Management artists Mary Gauthier and Jeremy Lister opened Saturday’s showcase, paving the way for an incredible afternoon that really brought to life the Americana and folk music scene in Nashville, Tennessee. Followed by Madeleine Kelson, Crow and Gazelle and more incredible artists, the final installment in the Olivia Management & Friends AmericanaFest showcase truly brought together the folk music community, as it was also free and open to the public. 

We were able to see a lot of our consulting clients and friends, many of whom came from out of town to perform. Both showcases were well attended with energetic crowds who were happy to participate in sing-alongs and even festive line-dances like the conga line, which was a highlight from my night at the Saturday showcase. 

Sara Beth Go and Nathan K. performing at Saturday’s showcase!

Artists Sara Beth Go and Nathan K. ended the night with relatable and inspiring performances, finishing with a festive conga line dance that every single audience member participated in. It was incredibly entertaining and heartwarming to see so many people having fun with each other.

As AmericanaFest 2026 comes to a close, the OM team is feeling so grateful and happy to be a part of the behind-the-scenes that allows for our artists and consulting friends to perform on stage and change people’s lives one song at a time. It has been a busy but fulfilling and successful week!

AMERICANAFEST Wrap Up

by Bri Rogers

What an unforgettable week we had at AMERICANAFEST! We loved every moment of celebrating music, reconnecting with old friends, and making plenty of new ones along the way! Our Olivia Management & Friends showcase was a true highlight—thank you to all the incredible artists who performed and everyone who came out to support. The energy in the room was electric, and we couldn’t be more grateful for this incredible folk/Americana community.

Here’s a glimpse into the showcase! 

But that was just the beginning! Throughout the week, our artists and friends took the stage all over town and filled Nashville with so much heart and soul. From intimate songwriter rounds to unforgettable evening sets, it was inspiring to see so much talent shining in every corner.

We also hosted our Olivia Management Coffee Hang, one of our favorite events of the week. There’s nothing like starting a busy festival day with great conversation, fresh coffee, and the chance to connect with friends – old and new!

Here’s a glimpse into our coffee hang!

To everyone who came out, played a set, helped behind the scenes, or just cheered us on—thank you! You make AMERICANAFEST what it is—music lovers, artists, and friends keeping the folk/Americana spirit alive year after year.” and we’re already counting the days until next year.

OM at AMERICANAFEST: Through the Eyes of an Intern

By Sydney Barton

In recent weeks, we’ve been gearing up for AMERICANAFEST: a week-long festival that has taken over Nashville since 2000. AMERICANAFEST highlights the “authentic voice of American roots music around the world.” The week consists of showcases, conferences, and special events for fans and industry professionals alike to gather in a shared love of Americana music. Artists that have been a part of this festival span from Emmylou Harris and Rodney Cromwell, Johnny Cash, Lifetime Achievement Award recipient Dwight Yokum, and more.  

At Olivia Management, we are so thankful to be able to host a showcase during this week for our artists to share their love and talent with festival goers. Hosted at Gray Matters Studio on Tuesday, September 9th from 6pm-10pm-- Aaron Lee Tasjan, Ruthie Collins, and more will be bringing you a night of joy, live music, and community. Did I mention it is a free event open to the public? 

Our artists are also playing a multitude of events, from Aaron Lee Tasjan’s Official AMERICANAFEST showcase to Ruthie Collins playing the Country in the Afternoon event, you won’t want to miss it. We’d love to see you there!