Olivia Management is an artist management and consulting company based in Nashville, TN.

Olivia Management is an artist management and consulting company that strives to maximize artists’ profits, grow artists’ brands, and foster joy through music and entertainment. We are committed to excellence, honesty, integrity, and genuine connection.

SERVICES:


ARTIST MANAGEMENT:

We specialize in vision, strategy, PR, branding, growth, album release strategy, team building, fan engagement, merchandise management, pricing strategy, digital sales and distribution, scheduling, tour support and marketing, and general support to grow artists, their brands, and their bottom lines. You know, artist management.

We come at artists’ careers from an entrepreneurial perspective through the lens of their vision for their lives. We want to help artists make money doing the thing that they love.

If you are looking for a manager, reach out to us below (PLEASE do not attach files- send links to stream your music online).

Photo by Emily Tingley

OUR CLIENTS HAVE BEEN FEATURED IN/ON/AT: The 60th Annual Grammy Awards, NPR's Tiny Desk, CBS This Morning, Esquire Magazine, The Grand Ole Opry, Bonnaroo, the Americana Music Festival + Honors and Awards, Sixthman's Cayamo Cruise + Outlaw Cruise, Daytrotter, SXSW, The Bluegrass Situation, NPR's First Listen, Paste Magazine, Rolling Stone + Rolling Stone Country, Austin City Limits Festival, Nashville's Live on the Green Music Festival, Brandi Carlile’s Girls Just Wanna Weekend, Consequence of Sound, Audio Tree, Grey's Anatomy,  NPR's All Things Considered, Billboard's Heatseekers Chart & Americana Chart, CMT’s NEXT Women of Country, Billboard.com, 30A Songwriters' Festival, The Bluebird Cafe, Garden and Gun Magazine, Nashville's Musician's Corner, KCRW, Delta Airlines in-flight entertainment, American Songwriter Magazine, Noisetrade, Music City Roots, No Depression Magazine, The Avett Brother’s Avetts at the Beach festival, GoodMusicAllDay.com, CMT's Nashville, Hype Machine, CMJ Music Marathon, Amazon's Best Music of the Year Lists + Amazon's Exclusive Albums/Playlists, Southern Living, Jam In The Van, Celtic Connection's Transatlantic Sessions, Wide Open Country, OurVinyl.tv, and many, many more!


CONSULTING:

  • Are you an up and coming artist who wants some help navigating the murky waters of this industry?

  • Do you feel like you could use the advice and strategy of an artist manager, but no one will reply to your emails?

  • Are you thinking about releasing music soon and want to make sure you have the best strategic plan to get your art heard?

We offer 1:1 consulting with independent artists. It’s like having the wisdom, experience, and strategy of a manager on your team, for an hourly rate. Wanna learn more and see if consulting is right for you? Fill out our form by clicking LEARN MORE below and someone will reach out soon.

Here’s what people are saying about our consulting:

“I have described my experience working with Erin as having a music business personal trainer.”- Melissa Wright, Mink’s Miracle Medicine

“Erin’s savvy, entrepreneurial approach to releasing independent music changed the course of my release plans…” - Mary Bragg

“Every call [with Erin] has been jam packed with helpful information. She's extremely knowledgable and I wouldn't have been able to make as much progress with my release if it wasn't for her immeasurable care and guidance.” -Katie Boeck, Kerrville New Folk Winner 2023


PROJECT MANAGEMENT:

  • Are you looking for help releasing an album, but you don’t have a team?

  • Do you want someone to manage all of the variables so that nothing falls through the cracks?

We can do that! We love helping artists release albums. We will help you create a timeline, a budget, and find/hire/negotiate with team members (like publicists, radio promoters, digital marketers, and more). Then we will manage those team members, make sure that all deadlines are met, and ensure everyone on your team is working hard for you. Essentially, we’ll step in as your managers throughout the album release. Reach out below and we’ll get back to you to schedule a call to talk about your album.

Here’s what people are saying about our project management:

Releasing a project as an artist is a very vulnerable process and there is no one who could’ve made me feel more empowered than Erin did and continues to. I owe so much of my recent artistic and personal growth to her. - Michelle LeBlanc

I often say to anyone who will listen that working with Erin Anderson has been the equivalent to ditching a bicycle for a motored vehicle. Her knowledge, insight and music industry savvy have saved us a boatload of time and tinkering, and have advanced our career quicker than anything we have tried to date.  - China Kent, Alright Alright


ADDITIONAL MANAGEMENT SERVICES:

patreon Creation + management

Let us create a new revenue stream for you! We will work with you to conceptualize, design, create, and launch a Patreon. We will help you market the campaign, grow the members, and manage the fulfillment of rewards.

Tour marketing

Our team can help you market your upcoming tour. From scheduling social media posts, to strategically timed and targeted ticket sales emails, to running targeted ads to hit your fanbase, we got you.

Website creation

We are experts at designing affordable Squarespace websites. We can help you create or update your web presence to put your best foot forward.

Social Media strategy

Let us help you get your social media strategy in place to grow your career. We can help you create accounts, advice on branding, create social content calendars, and manage posting.

Kickstarter consulting + management

We have helped independent artists raise over $750K via crowdfunding. Let us help you design a Kickstarter that aligns with your brand and helps you achieve your crowdfunding goals. We will advise on creation to maximize the amount raised and minimize the expenses. We will assist with the launch, marketing, and management throughout the process. Let us help you raise money to make your dreams come true!


Photos by Abby Darby

Photo by Abby Darby

TESTIMONIALS:

Erin’s savvy, entrepreneurial approach to releasing independent music changed the course of my release plans; my scattered vision became cohesive, my inconsistent branding became clearer, my approach to merchandising, braver. And best of all, she’s in it for the music.”- Mary Bragg

“Working with Erin was one of the best decisions I've made in my music career! She helped me feel confident and competent in my own artistry while giving me the practical tools I needed to take bigger leaps professionally.”- Spencer LaJoye

“Erin Anderson of Olivia Management has the heart of a teacher. Even with my degree in Music Business from Berklee and my experience at small record labels, I had no idea how to manage or develop myself as an artist and I knew needed some help. Erin has walked me through branding, social media management, and one album release with another one due out this year. With all her advice we were able to fully fund our PledgeMusic Campaign and land spots in a number of notable press outlets. With this small arsenal of successes in hand, we have been connected to higher quality performance opportunities. I have described my experience working with Erin as having a music business personal trainer.” - Melissa Wright, Mink’s Miracle Medicine   

“I often say to anyone who will listen that working with Erin Anderson has been the equivalent to ditching a bicycle for a motored vehicle. Her knowledge, insight and music industry savvy have saved us a boatload of time and tinkering, and have advanced our career quicker than anything we have tried to date.  We released an EP with her guidance and are now releasing our first full-length album with her continued support. We recommend her wholeheartedly not only because she is a crazy-good coach but also because she is an amazing human.” - China Kent, AlrightAlright

 

“I have been a consulting client of hers for less than a year and she has helped me grow leaps and bounds in my music career. Through her organizational skills, wise guidance, and decades of music business experience she has helped me exceed my goals in under a year. 10/10 Erin is simply the best.”- Sandy Bailey

"Working with Erin during the release of my music has been extremely helpful! She taught me that you can't just put music out into the world without a plan! Her insight has truly made a difference in the way that I plan for and release music and for that I am truly appreciative!!"- Brittany McLamb

“I first came to Erin with a finished album, and no idea what I was doing.  Erin not only helped me release an album, but taught me how to release an album with strategy and purpose, and most importantly, how to get it heard.”- J Marco

'I am still not quite sure how I managed to be so lucky to find Erin.  I found her shortly after recording my first EP. I was the epitome of an ‘emerging artist’ and had no idea how to go about releasing an album.  Because of Erin’s step-by-step guidance and coaching, I was able to use this project to jumpstart my career. She helped me create a unique brand for myself, build a strong online presence, align with an amazing publicist, and ultimately broaden and expand my audience.  In the end, the work we did helped me create a wonderfully supportive community around myself; as well as, a solid foundation that I am so proud of and excited to keep building upon. Erin is incredibly knowledgeable about the music industry and her advice is invaluable and proved itself correct every step of the way.  Releasing a project as an artist is a very vulnerable process and there is no one who could’ve made me feel more empowered than Erin did and continues to. I owe so much of my recent artistic and personal growth to her. Because of Erin’s support, encouragement, and industry wisdom, I now see myself as a legitimate artist and for that I am forever grateful.' - Michelle LeBlanc

These are just a few of the records we have helped clients release:

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