I get asked frequently why I chose artist management as a profession and why I love my job. The answer is simple: I believe that beautiful, meaningful art changes the world. I believe that our society today doesn't properly reward those artists creating meaningful work, and I believe my talents and education in business can help artists find ways to earn a living and continue to make art that impacts the world. It's important.
A co-worker at a record label a few years back joked with me, "Erin, we aren't curing cancer here." He wanted me to take my job less seriously. But it IS serious. Artists have something to say, something valuable to add, and without them we'd be lost as a culture.
You are receiving this email because at some point you visited our website or sent us an email asking for help. Oh, how I wish I had unlimited time to invest in every artist I came across that needed my help!
After pondering my limited-hours-in-the-day dilemma, I decided to take all that I've learned about releasing records independently over the past 13 years in the music industry and create an online course. I spent the past six months writing lectures, creating handouts, interviewing other professionals, filming talks, and gathering research to present it all to you in a 10 part series called "How to Release a Record Independently." And because, of course, releasing records is not all there is to growing your bottom line as an artist, I decided to launch a whole online school called Educate by Olivia Management. I plan to launch many more classes over time and share all I have learned about the music industry, and all I am learning as I continue to manage artists full-time.
I hope this is something that can help you, or you know someone that might benefit from this course. Please, please, please take a moment to check out Educate by Olivia Management, "How to Release a Record Independently," or pass this email along to an artist you know that has something important to say.
Erin O. Anderson
Founder, Olivia Management
Founder, Educate by Olivia Management
Adjunct Professor of Entrepreneurship and Music Business, Belmont University