by Maggie Adams
The Olivia Management team flew to Austin last week to accompany our very own Secret Sisters as they made their debut at SXSW. If I were to describe the whole week in three words it would be: exhausting yet productive! The girls had a jam-packed schedule with five showcases in total (two of which were official SXSW showcases presented by the Americana Music Association and New West Records) and at least two promo events each day, some of which including short sets for radio. That meant singing up to 2 or 3 times a day! The girls maintained their stamina with incredible Austin eateries, a lot of caffeine and a trusty rental car to carry them through the congested SXSW traffic. Check out the gallery of our trip below!